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	<title>Comments on: Why content stays narrow when broadband goes fat</title>
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	<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=why-content-stays-narrow-when-broadband-goes-fat</link>
	<description>Pro-Culture, Pro-Commerce</description>
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		<title>By: Digital Society &#187; Blog Archive &#187; Why U.S. broadband is top 2 in usage</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-16819</link>
		<dc:creator>Digital Society &#187; Blog Archive &#187; Why U.S. broadband is top 2 in usage</dc:creator>
		<pubDate>Wed, 20 Oct 2010 13:03:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsociety.org/?p=626#comment-16819</guid>
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		<title>By: Digital Society &#187; Blog Archive &#187; Beating up the FCC won&#8217;t produce faster broadband</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-12598</link>
		<dc:creator>Digital Society &#187; Blog Archive &#187; Beating up the FCC won&#8217;t produce faster broadband</dc:creator>
		<pubDate>Thu, 15 Jul 2010 16:06:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsociety.org/?p=626#comment-12598</guid>
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		<title>By: Digital Society &#187; Blog Archive &#187; Reality check &#8211; Americans like their broadband service</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-11529</link>
		<dc:creator>Digital Society &#187; Blog Archive &#187; Reality check &#8211; Americans like their broadband service</dc:creator>
		<pubDate>Wed, 23 Jun 2010 21:07:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsociety.org/?p=626#comment-11529</guid>
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		<title>By: Digital Society &#187; Blog Archive &#187; FCC didn&#8217;t conclude broadband would become monopoly</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-6894</link>
		<dc:creator>Digital Society &#187; Blog Archive &#187; FCC didn&#8217;t conclude broadband would become monopoly</dc:creator>
		<pubDate>Tue, 04 May 2010 01:22:00 +0000</pubDate>
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		<title>By: Digital Society &#187; Blog Archive &#187; Does Broadband really lag applications?</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-5041</link>
		<dc:creator>Digital Society &#187; Blog Archive &#187; Does Broadband really lag applications?</dc:creator>
		<pubDate>Mon, 12 Apr 2010 23:04:19 +0000</pubDate>
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		<title>By: Digital Society &#187; Blog Archive &#187; FCC Broadband research webcast</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-2751</link>
		<dc:creator>Digital Society &#187; Blog Archive &#187; FCC Broadband research webcast</dc:creator>
		<pubDate>Mon, 04 Jan 2010 21:43:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsociety.org/?p=626#comment-2751</guid>
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		<title>By: Digital Society &#187; Blog Archive &#187; Benkler acknowledges flaws in Berkman study, but defends anyways</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-1511</link>
		<dc:creator>Digital Society &#187; Blog Archive &#187; Benkler acknowledges flaws in Berkman study, but defends anyways</dc:creator>
		<pubDate>Fri, 06 Nov 2009 20:46:06 +0000</pubDate>
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		<title>By: Leonard Grace</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-1485</link>
		<dc:creator>Leonard Grace</dc:creator>
		<pubDate>Wed, 04 Nov 2009 20:03:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsociety.org/?p=626#comment-1485</guid>
		<description>Why Cable-Telco’s Should Not Ignore FTTH!
by Leonard Grace on October 23, 2009

http://www.thecablepipeline.com

Has Verizon seen past the critics of FTTH in realizing that it will ultimately be the (End Game)? Do not try to convince the Cable Industry like Comcast or Time Warner Cable, or Telco’s like AT&amp;T, who have their own version of what the broadband landscape should look like, at least in the near term. Not to be too over optimistic; FTTH is costing Verizon on the front end.

If you peer into where Broadband, Video, and Wireless is headed, both in the short and long-term scheme of things, one must wonder how their networks will stand up with the onslaught of applications, file sharing, video content, and femtocells. Their current platforms were engineered to carry data, not all of the above, and not at the speeds consumers, and businesses, will demand. Unfortunately, HFC relies heavily on a shared bandwidth with linear programming limiting its ability in offering a flexible bandwidth for broadband. Docsis 3 was supposed to eliminate this problem, but not to the extent of competing soundly with FTTH.

My research indicates that FTTH is about 20% more expensive to deploy than HFC on the front end. However, the added costs are where the differences end. FTTH take rates for direct overbuild competitors are about 70%, up from the normal 30-40% compared to HFC. Reliability, and higher quality drive those take results with a competitive feature of adding new revenue generating services down the road. In essence, it is both a short and long-term strategy.

Notably, making a case for this type of capital commitment has to be a (hard sell) in the confines of the boardroom. After all, companies have been making stellar profits, even in a down economy, while continuing to believe that building capacity, redundancy, and low latency does not add to shareholder value. A switch to FTTH would take time and money, something executives should be planning for now, and not just relying on CableLabs’ Docsis 3, or AT&amp;T’s U-Verse to carry them through to the end. Unfortunately, executives continue to believe in the short-term, which correlates to the quarterly profits Wall Street has mandated for them.

However, looking forward technologically is seemingly not on the Cable Industry’s immediate agenda; but it should be, and faster than anyone imagined a few years ago. Consider that municipalities, and yes, countries are getting on the FTTH bandwagon, bypassing traditional cable construction while realizing the many benefits of this type technology.

Other benefits include being a green technology, a cheaper alternative to maintaining copper wires, while not running out of capacity for a long time to come. Yet, there are still the naysayers with the opinions that; why spend the money if immediate profits are good, and consumers are not jumping in mass, (off the bandwagon).

Is this not why the FCC is currently re-visiting the rules governing broadband, that restricting capacity on company networks has initiated a firestorm of concerns, not only from consumers, but also from businesses with stakes like Google? The point is that an investment in a long-term technology like FTTH might keep governmental agencies from over regulating your industry out of business, and at the same time may keep immediate and future competitors at bay. Does that not make good business sense in the long-term?</description>
		<content:encoded><![CDATA[<p>Why Cable-Telco’s Should Not Ignore FTTH!<br />
by Leonard Grace on October 23, 2009</p>
<p><a href="http://www.thecablepipeline.com" rel="nofollow">http://www.thecablepipeline.com</a></p>
<p>Has Verizon seen past the critics of FTTH in realizing that it will ultimately be the (End Game)? Do not try to convince the Cable Industry like Comcast or Time Warner Cable, or Telco’s like AT&amp;T, who have their own version of what the broadband landscape should look like, at least in the near term. Not to be too over optimistic; FTTH is costing Verizon on the front end.</p>
<p>If you peer into where Broadband, Video, and Wireless is headed, both in the short and long-term scheme of things, one must wonder how their networks will stand up with the onslaught of applications, file sharing, video content, and femtocells. Their current platforms were engineered to carry data, not all of the above, and not at the speeds consumers, and businesses, will demand. Unfortunately, HFC relies heavily on a shared bandwidth with linear programming limiting its ability in offering a flexible bandwidth for broadband. Docsis 3 was supposed to eliminate this problem, but not to the extent of competing soundly with FTTH.</p>
<p>My research indicates that FTTH is about 20% more expensive to deploy than HFC on the front end. However, the added costs are where the differences end. FTTH take rates for direct overbuild competitors are about 70%, up from the normal 30-40% compared to HFC. Reliability, and higher quality drive those take results with a competitive feature of adding new revenue generating services down the road. In essence, it is both a short and long-term strategy.</p>
<p>Notably, making a case for this type of capital commitment has to be a (hard sell) in the confines of the boardroom. After all, companies have been making stellar profits, even in a down economy, while continuing to believe that building capacity, redundancy, and low latency does not add to shareholder value. A switch to FTTH would take time and money, something executives should be planning for now, and not just relying on CableLabs’ Docsis 3, or AT&amp;T’s U-Verse to carry them through to the end. Unfortunately, executives continue to believe in the short-term, which correlates to the quarterly profits Wall Street has mandated for them.</p>
<p>However, looking forward technologically is seemingly not on the Cable Industry’s immediate agenda; but it should be, and faster than anyone imagined a few years ago. Consider that municipalities, and yes, countries are getting on the FTTH bandwagon, bypassing traditional cable construction while realizing the many benefits of this type technology.</p>
<p>Other benefits include being a green technology, a cheaper alternative to maintaining copper wires, while not running out of capacity for a long time to come. Yet, there are still the naysayers with the opinions that; why spend the money if immediate profits are good, and consumers are not jumping in mass, (off the bandwagon).</p>
<p>Is this not why the FCC is currently re-visiting the rules governing broadband, that restricting capacity on company networks has initiated a firestorm of concerns, not only from consumers, but also from businesses with stakes like Google? The point is that an investment in a long-term technology like FTTH might keep governmental agencies from over regulating your industry out of business, and at the same time may keep immediate and future competitors at bay. Does that not make good business sense in the long-term?</p>
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		<title>By: Digital Society &#187; Blog Archive &#187; The problem with cost per Mbps comparisons</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-1139</link>
		<dc:creator>Digital Society &#187; Blog Archive &#187; The problem with cost per Mbps comparisons</dc:creator>
		<pubDate>Tue, 13 Oct 2009 15:00:01 +0000</pubDate>
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		<title>By: Paul William Tenny</title>
		<link>http://www.digitalsociety.org/2009/10/why-content-stays-narrow-when-broadband-goes-fat/comment-page-1/#comment-1089</link>
		<dc:creator>Paul William Tenny</dc:creator>
		<pubDate>Sat, 10 Oct 2009 13:24:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsociety.org/?p=626#comment-1089</guid>
		<description>&lt;blockquote&gt;I was chatting with a friend over the FCC announcement that it would cost $350B to bring every home fiber and some interesting thoughts came up which might upset some of my friends who want to see fiber to every home yesterday.&lt;/blockquote&gt;

So about $3,125 per home average with some homes costing a lot more, and some costing a lot less. Or roughly half of what we&#039;ve already spent in Iraq. Call me nuts but even at 350 it still sounds like a bargain for what it would do for the country.

Even if you can&#039;t use it to its full potential, it&#039;d still be the closest we may ever get to a future-proof upgrade.

Although I&#039;d probably want to sell my stock -- if I had any -- in every cable company and non-cellular telco. Wouldn&#039;t need them anymore, would we.</description>
		<content:encoded><![CDATA[<blockquote><p>I was chatting with a friend over the FCC announcement that it would cost $350B to bring every home fiber and some interesting thoughts came up which might upset some of my friends who want to see fiber to every home yesterday.</p></blockquote>
<p>So about $3,125 per home average with some homes costing a lot more, and some costing a lot less. Or roughly half of what we&#8217;ve already spent in Iraq. Call me nuts but even at 350 it still sounds like a bargain for what it would do for the country.</p>
<p>Even if you can&#8217;t use it to its full potential, it&#8217;d still be the closest we may ever get to a future-proof upgrade.</p>
<p>Although I&#8217;d probably want to sell my stock &#8212; if I had any &#8212; in every cable company and non-cellular telco. Wouldn&#8217;t need them anymore, would we.</p>
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